HM/OSS
Transparent : Ethical : Technical
Integrate People, Technology & Data
Human Centred Digital Transformation Strategy
Manage risk. Meet complex stakeholder needs. Preserve value chains. Ensure take up, adherence and loyalty. Avoid bias. Ensure privacy. Drive change.
Generate Data
I need to know more about my users. Who are they, what do they want, what are they thinking, feeling and doing ?
Migrate Data
I need to move my user data in secure way that doesn’t disrupt the current user experience and/or drives the new one
Apply Data
I have data. I need to make sense of data. I need teams to act on existing data insights. I need to automate data driven change.
Human / Machine
Operating System Software
RhizoMetrics TM Dual Cognitive AIs, UX DevOps Process and UX ML Frameworks supports data driven behavioural change by means of non invasive neuromodulation.
These tools and techniques evidence their own application and deliver explainable and configurable AI.
RhizoMetrics TM underpin the development of a transparent, ethical and technical Human/Machine Operating System Software paradigm anchored on engineering decision making.
The eNudge Cognitive UX ML model for persuasion has never been applied due to the risk of exploitation.
A Patent is in the process of being registered. Further work is below
HM/OSS Applications
Professor Karen Cham has taken decades to develop the RhizoMetrics TM method. It was always intended to support the management of degrees of psychological impact of designed messages and their social outcomes.
eNudge is a cognitive model of how an advertisement is constructed – and received. Current work involves a computer vision analytics application to manage the persuasive content of image streams in social media.
Further work is in developing this model to measure degrees of PET in the UX.
This would provide the opportunity for calibration of the user experience in terms of degrees of persuasion in order to inform regulatory futures
- Engaging (allowed)
- Persuasive (consent based)
- Coercive (serious applications only e.g. stop smoking)
- Addictive (banned)
This is increasingly important as emotional computing systems and services are already on the market.
Contact us to run PET analytics and build PET systems
Use Cases
"MiHeart", 4G Social Media Bot
Computer Vision ML API to automatically tag the behavioural inference of an image and its likely personal and social outcomes, “MiHeart”. Can also be used for any image based UGC that needs semantic parameters.Full design blueprint and PoC to TRL7
"MiWorld", 5G Smart City eCommerce
Mobile Edge personalisation and data protection for any PET deployment as part of a “Human Centred Network Slice” service integration chip set, for smart homes, transport and cities. Inytermediate design blueprint TRL4
"MiMind", 6G Enabled Untethered BCI 2 BCI
BCI 2 BCI communication framework that mitigates all wearable biometrics, accounts for PET content and cognitive and emotional data privacy. Core to full cognitive augmentation Initial design blueprints TRL3
Designing the Future
“Professor Karen Cham is at the forefront of thinking and designing new future businesses and societies underpinned by technology advances”