Contributed to the deliverables for WhatIf! Accenture on a project for a significant global social media giant.

Working with the Privacy & Trust team, ?WhatIf! aimed to embed foresight and innovation into the organisation with regards responsibility for interventions in next generation online harm.

Expertise  and guidance included but was not limited to multiplatform image feeds and computer vision, immersive environments, emotional and behavioural computing, likely policy changes and regulatory futures.

How to lead a human centred design pivot at scale towards an agile organisation in a scalable and future proof way. Horizon scan of new technologies such as Internet of Things and digital twins for smart homes and likely impacts upon utilities service and customer expectations; new business opportunites and risks. The need for organisations to pivot and the need for inbuilt agility. Who knows best when it comes to the digital transformation of organisations ? Those delivering the current service. The use of ‘lighthouse’ – small scale big picture – projects (KPMG) Correctly termed ‘hypersimplex’, they should be projects that reflect all the nested complexities of the transformation issue at scale in order to enable a fail fast and fail often approach to change and generate transferable insights. Ideally then built as APIs for an event driven automated data migration.

2021 Surgery eTraining XR

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2017 ePerformance API

An HR project with Lara Plaxton of FDM Group who train and place IT graduates into large coporates, we looked at how to at how to turn every trainee into a brand ambassador with a view to generating repeat business.

We addressed the trainee experience by leveraging the Employee Experience (EX) towards human cenred data driven organisation. 

Designed as a psychometric API to integrate intranet keystrokes and SAP Success Factors, the full scale of the ambition would require a branded User Experience to cover all touchppoints for all stakeholders.

 Focus on Talent (part of the JMG Group) Digital transformation of evaluation and assessment tools to scale up delivering organisational culture change and L&T management globally, in particular culture change for Govt of UAE.

Designed as an API to embed in enterprise software, the tool automatically matched employee behaviours againts organisational aims in realtime with a view to optimising perofmance and managing leadership and talent pipelines.

If 5G enabled Mobile Edge Computing faciliates an exponential growth in interactivity – enabling the much vaunted smart homes, smart cities, autonomous vehciles and the like – where is the User in this dialogue ?

Even in remote stations – for example the robots that went to Mars – there are human beings as stakeholders in the computational ecosystem. What happens if the eponymous fridge that orders my milk is as stupid as autocorrect is on my phone ? How do we design for three dimensions of so interactivity ? What happens to human factors, service design, eCommerce ? The ideology, privacy and ethics of future societies ?

Professor Karen Cham unpacks what this needs to look like as the digital transformation of telecoms leads to the full stack digital transformation of society”

Institute of Engineering & Technology “Appropriate Healthcare Technologies” Conference 2020. This presentation presents a number of Case Studies of key Covid19 smart phone Apps, all of which reached the UK public domain in some form during lockdown in Spring 2020. It summarises what the failures were in each case, why they occurred and then outlines how such ambitious interventions should have actually been designed and deployed from an expert practitioners’ point of view. This anchors on avoiding disruption and harnessing transformation to create behaviour change. To do this, one must adopt a user centred design approach to defining the problem, the stakeholders and the context; implement accurate scenario mapping; develop and testing prototypes with the real user groups in real scenarios and integrate machine learning to deliver automated actionable insights into user behaviour that accelerate the social change one is hoping to see.

2019 “5G Cognitive UXD”, Intelligent Operations for a 5G World, TM Forum, Nice, France

5G MEC accelerates a new dimension of end user services across numerous verticals for the next generation of service providers. What do these services look like ? How will providers attract and keep a customer base ? Where are the value chains ? What about policy & ethics ? Professor Karen Cham unpacks her work for the University of Brighton on the Digital Catapult Centre Brighton and the 5G Brighton testbed, the UKs first 5G testbed located outside of a University aimed at SME innovators and a named part of the UK Govts 5G Strategy for key reasons. Looking at Retail, Healthcare, Entertainment and Enterprise, she sets out why SMEs are being asked to iterate the testbed and how Telcos that master human centred networks and data driven transformation will become the 5G equivalent of Google, FaceBook & Amazon.

2019 “UXD 4.0: Designing the Human Experience of Data Rich Complexity in Pervasive XR”, Keynote, UX Insight, Utrecht Holland

The 4th Industrial Revolution requires businesses to understand and harness automation, machine learning, artificial intelligence, virtualization and cloud computing, with 5G enabling a convergence of untethered AR/VR, IoT and real-time localised cloud processing in ‘the FOG’. This generates a pervasive X-Reality data-rich environment that at the moment doesn’t account for end-user experience at all. As in any human/machine convergence, without quantifiable insights into end-user engagement in the development cycle and/or embedded in the design of any back end, undesirable personal and social outcomes will emerge, unethical practices will take hold and many products, services and business will fail. And they say UXD is over? We have only just begun…

The world is experiencing a merging of media and minds that we haven’t yet created a vocabulary for. We know that user experience design has the power to respond to what algorithms deem “suitable” to us, but have we understood that this changes the way our brains work in symbiosis with our machines? What if we could understand these changing neurological dynamics as Cognitive or Rich UX as the starting point for our designs to purposely deliver desirable human outcomes? From using design to combat smoking addiction to nudging concept recognition and formation for autistic users through designed media content to navigation by instinct in immersive environments, Professor Karen Pollitt Cham is exploring all this with her work.

“Dark UX’ UX Professionals Association -UK event, curated by our Vice President, Kristine Pitts and our UK Liaison, Anthony Hobday and hosted by Foolproof. What are dark ux patterns? Why do companies use them? What is currently possible in terms of designing for persuation? How do we design for emotion and trust? Where are the lines? What ethical considerations might there be?  Professor Karen Cham will share some of her research and explains how quantifying emotional engagement, nudge, persuasion and coercion may provide as many benefits as it does concerns.